Siftglow exists because the best customer conversations for an indie SaaS founder are already happening in public — on Reddit and X — and almost none of them are findable on purpose. This post explains what we built, the rules we refuse to break, and what this blog will publish.
The problem: demand moments hide in plain sight
Somewhere today, someone will post “Typeform is getting too expensive for simple lead generation — better alternatives?” If you sell a form tool, that single thread is worth more than a hundred cold impressions. The problem is not scarcity; it is signal-to-noise. Searching Reddit by hand means scrolling through promotion, jokes, and stale threads to find the few posts where a real person is describing a real need you can actually serve.
Existing social listening tools were built for brand teams measuring share of voice. An independent founder needs something narrower: a short daily queue of conversations worth showing up for, with the evidence attached, and a way to learn which replies actually turned into trials.
What Siftglow does
You describe your product and confirm a set of positive and negative keywords. Every day, Siftglow reviews public Reddit and X conversations against those rules and delivers a small set of reviewable opportunities. Every card keeps four things separate: the source facts, our inference, what is still unknown, and the suggested next action.
When you decide to join a conversation, Siftglow can prepare a draft and copy an optional tracked link — but nothing is ever sent for you. You review the original thread, you write or edit the reply, and you post it yourself on Reddit or X. Afterwards, a one-tap confirmation records whether you followed up, and a 30-day last-click attribution chain shows which opportunities led to confirmed trials.
Rules we will not break
- No auto-replies, no auto-posting, no DMs. Ever.
- No silent changes to your monitoring rules — external AI tools can propose, never apply.
- No invented numbers: unknowns stay labeled unknown, and empty days render as empty.
- Source evidence stays in its original language, with exact permalinks you can verify.
What this blog will publish
Three recurring series. First, Content DNA: teardowns of how specific independent developers write in public — how they open a reply, how they mention their product without killing trust, and what structure makes their answers get quoted. Second, honest comparisons and alternatives pages, where we list our own shortcomings alongside everyone else’s. Third, build notes from running Siftglow itself, including the mistakes.
If you are building a SaaS product alone or in a tiny team and your future users talk on Reddit or X, that is who this is for. The 7-day trial needs no credit card.